Perry, the world’s first African American diabetic to complete the Ironman Triathlon, founded the Rebalanced-Life Wellness Association in 2007. He recognized that many of the health challenges faced by black men in Dane County are preventable and treatable through proper diet and exercise and appropriate care, but men are not seeking or finding the care they need due to many barriers, including lack of trust, lack of knowledge and limited or no access to screenings and health care. A 2017 joint report from the RLWA and Public Health Madison Dane County shows:
- Heart disease, cancer, stroke and diabetes are the leading causes of death in black men
- Although the gap is getting smaller nationally, black men in Wisconsin die seven years younger than white men
- Lack of access to healthy food, safe places to exercise and targeted alcohol and tobacco advertising in low-income neighborhoods contribute to these risk factors and health outcomes
Through the Men’s Health and Education Center, Perry has been successful in bringing health care to men in a place they go regularly — a barbershop — a place they trust and respect, and feel respected and understood. Perry provides health education materials and services including oral, blood pressure and body mass index (BMI) screenings. He helps identify clinics and providers for those with insurance, and helps others enroll in BadgerCare.
In April, Perry says the center provided 84 blood pressure screenings and of those, 68 percent of the men had high blood pressure.
“We know we are in the right place,” says Perry. “By removing barriers including cost, access and discrimination, we can help our city’s black men address their health challenges and get on the path to better health.”
He says, “We’ve stumbled onto something that’s different – and that’s working – and if we can replicate this model in more black barbershops and community organizations in Dane County, we can reach thousands of black men and boys.